In short, Movizzon’s approach is to place the end user at the center. For this, Movizzon has designed an automated measurement system (bots) executed in real devices. Movizzon browses from each device, as would do any other person from his or her own phone or computer. By connecting itself to the website or mobile applications Movizzon allows companies to understand what people are really experiencing..

Unlike other monitoring tools, Movizzon puts itself in the final customer’s shoes, and it does not require any type of integration or installation of any agent in the companies’ systems. Other tools execute the measurement in the infrastructure, or inside the Internet operators’ data centers where the processing capacity and connection speeds operate under ideal conditions and do not accurately reflect the real experiences of people. What is more, when Movizzon detects an affectation, it was the bot that was able to find the failure, not a group of actual customers for whom the impact on their business would be greater. That is why Movizzon has a more proactive, rather that reactive measurement approach.

For these reasons, Gartner Consulting selected Movizzon as one of the four leading companies in digital transformation for the whole of Latin America, precisely for its proactive measurement approach using bots that are outside the companies’ IT systems.